• Implement a communication plan identifying the main client groups and audiences
• Develop and maintain the company’s corporate image and identity
• Manage special events, such as fundraisers and publicity campaigns
• Write, design and edit press releases and promotional publications, prepare media kits, and develop and maintain company internet or intranet web pages
• Collaborate with others to develop and design advertising and strategies
• Demonstrate excellent communication skills with influence
• Coach and mentor managers and staff
• Form mutual collaborative associations with community, customers and employees representatives
• Plan, develop and create communication strategies maintaining organisational image
• Analyse the organisations objectives, policies promoting ideas, for products or services
• Arrange public appearances, interactive events for clients to increase product or service awareness or to promote goodwill, for example, exhibits and conferences
• Develop plans or materials to communicate activities beneficial to the environment, public safety, or other important social issues
• Prepare or deliver speeches to further public relations objectives
• Conduct performance appraisal of employees on a regular basis
• Promote professional customer service
• Promote and support teamwork
• Develop media relations with relevant journalists and other relevant contact lists

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